There are two types of SEO, one is Onpage SEO and the other is Offpage SEO. The work of these two is completely different, let us also know about them.
- On Page SEO
- Off Page SEO
- Local SEO
1. On-Page SEO
On page SEO work is done in your blog. This means to design your website properly which is SEO friendly.
Using the template in your website by following the rule of SEO. Writing good contents and using good keywords in them is the most searched in search engine.
Using keywords in the right place in the page like title, meta description, using keywords in the content makes it easy for Google to know on whom your content is written and helps to rank your website on Google page quickly. Which increases the traffic of your blog.
How to do On Page SEO
Here, we will know about some such techniques with the help of which we will be able to do On Blog SEO in a good way to our blog or website.
1. Website Speed
Website speed is a very important link from the point of view of SEO. It has been found from a survey that any visitor stays on a blog or website for at most 5 to 6 seconds.
If it does not open within this time, then it leaves it and migrates to another. And this is also applicable for Google because if your blog does not open soon then a negative signal reaches Google that this blog is not that good or it is not very fast. So keep your site speed as good as possible.
Here I have given some important tips by which you can speed up your blog or website:
- Use simple and attractive themes
- Do not use too many plugins
- Keep image size to a minimum
- Use W3 Total cache and WP super cache plugins
2. Navigation of the Website
It should be easy to move around in your blog or website so that no visitor and Google have any problem in going from one page to another.
3. Title Tag
Make the title tag very good in your website so that if any visitor reads it, then click on your title as soon as possible, this will also increase your CTR.
How to make good Title Tag: – Do not use more than 65 words in your title because Google does not show title tag in google searches after 65 words.
4. How to Write the URL of the Post
Always keep the url of your post as simple and short as you can.
5. Internal Link
This is a great way to rank your post. With this, you can interlinking your related pages with each other. With this, all your interlinked pages can be ranked easily.
6. Alt Tag
Make sure to use images in the post of your website. Because you can get a lot of traffic from images, so while using the image, do not forget to put ALT TAG in it.
7. Content, Heading and keyword
As we all know about the content, this is a very important link. Because Content is also called King and the better your content will be, the better will be the valuation of the site. Therefore, write content of at least more than 800 words.
With this you can also give complete information and it is also good for SEO. Never steal or copy content from anyone else.
Heading: Special care should be taken of the headings of your article as it has a great impact on SEO. The title of the article is H1 and after that you can nominate Sub headings from H2, H3 etc. With this, you must use the focus keyword.
Keyword: Use LSI Keyword while writing your article. With this you can easily link people’s searches. With this, BOLD important keywords so that Google and visitors know that these are important keywords and their attention will be attracted towards it.
These were some points about some information about On-Page seo.
2. Off-Page SEO
All the work of off page SEO is done outside the blog. In Off page SEO, we have to promote our blog, like going to many popular blogs, commenting on their article and submitting the link of our website, we call it backlink. The website benefits a lot from backlinks.
Make an attractive page of your website on social networking sites like Facebook, twitter, Quora and increase your followers, there are chances of increasing more visitors to your website.
In big blogs which are very popular, submit guest post on their blog, this will allow visitors to their blog to know you and traffic will start coming to your website.
How to do Off Page SEO
Here I will tell you about some Off Page SEO Techniques which will prove to be very useful for you later.
1. Search Engine Submission: You should submit your website correctly to all search engines.
2. Bookmarking: The page and post of your blog or website should be submitted in the website with Bookmarking.
3.Directory Submission: Your blog or website should be submitted to a directory with a popular high PR.
4.Social Media: Make a profile on your blog or website page and social media and add a link to your website like Facebook, Google+, twitter, LinkedIn
5.Classified Submission: You should advertise your website for free by going to the Free Classified Website.
6. Q & A site: You can ask any question by going to the question and answer website and you can add a link to your site.
7. Blog Commenting: You can comment in their posts by visiting the blog related to your blog and put a link to your website (the link should be placed where the website is written)
8. Pin: You can post the image of your website on Pinterest, this is a very good way to increase traffic.
9. Guest Post: You can do guest post by visiting the blog related to your website, this is the best from where you can take do-follow link and that too in the right way.
For learning the local SEO read the next article.