Many people have many doubts about SEO and Internet Marketing. They think that these two are often the same. But in response to this, I want to say that SEO is a type of tool, it can also be called a part of Internet Marketing. By using it, it becomes very easy to do Internet Marketing.
What is the difference between SEO and SEM?
The main difference between SEO and SEM is that SEO is an important part of SEM. Let us know about both SEO and SEM.
SEO or Search Engine Optimization is a process by which a blogger optimizes his blog or website in such a way that he can rank the articles of the blog in the search engine and bring free traffic to his blog from there.
SEM or Search Engine Marketing is a marketing process through which you can make your blog more visible in search engines so that you get traffic whether it is free traffic (SEO) or paid traffic (Paid Search Advertisement).
The main purpose of SEO is that your blog/website can be optimized properly so that it can get better ranking in the search engine. At the same time, with SEM you can get more than SEO. Because it is not only limited to free traffic but also includes other methods such as PPC advertising etc.
What are organic and inorganic results?
There are mainly two types of listings on SERP (Search Engine Result Page) – Organic and Inorganic.
In this, for Inorganic Listing, we have to pay to Google. That is, they are Paid and money has to be paid in it.
At the same time, the Organic listing is completely free, that is, without paying any money, we can also come to the top page of Google, but for this you have to do SEO first.